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Why You Still Need Printed Business Cards

Even in the digital age, we can say that business cards are still an essential part of doing business. They are a key tool for networking and building relationships. Business cards show that you are professional and prepared. They also give you a way to promote your business and contact information. Here, we share some of the reasons you should still get printed business cards: 1. They help you stand out from the crowd. In a world where everybody is... Continue Reading →

Essential Tips that Will Ensure the Success of Your Print Ad

The Gutenberg printing press was a game-changer in the world of information. Before its invention, books and other printed materials were painstakingly copied by hand, making them very rare and expensive. The printing press paved the way for the mass production of printed materials, making them much more accessible to the general public.  It profoundly impacted society, making knowledge more accessible to the general public. The printing press also played a vital role in spreading the Renaissance, making it possible... Continue Reading →

Avoid These Seven Brochure Design Mistakes At All Costs

The best way to ensure any business's success is to reach out to consumers directly and effectively. Social media, email marketing, and designing compelling brochures are different ways to boost your brand.  Brochures are informative print advertising documents that can introduce a business, organisation, products or services and inform the public of the benefits. Businessowners may distribute them personally or in brochure racks in high-traffic locations.  If you design brochures correctly, you can lure in more sales and inquiries.  However,... Continue Reading →

The Strength of Leaflets and Flyers as Promotional Tools

Many promotional tools are available to businesses, but leaflets and flyers remain popular choices, especially for small businesses and start-ups. Leaflets and flyers can effectively reach a large number of people at a low cost and can be targeted to a specific audience. Leaflets and flyers can be distributed in several ways, including through the post, in local shops and businesses or by hand. They can also be left in public places such as libraries, community centres and doctor's surgeries.... Continue Reading →

5 Quick and Easy Steps for Applying Printed Labels

Printed labels are an essential part of any product packaging, and there are a few things you need to know to get the best results. Here is a simple 5-step process for applying printed labels: 1. Prepare the Surface Make sure the surface you're applying the label to is clean and free of any debris. This will help the label adhere better and ensure a professional-looking result. If the surface is smooth, you may want to roughen it up a... Continue Reading →

Here’s Why Roller Banners Are so Popular These Days

A roller banner consists of a canvas affixed to a strong frame. Although primarily used for advertising, roller banners have many applications.  In addition to serving as a simple canvas, roller banners are a fantastic business idea that can give a company a head start on the competition. Numerous Types of Roller Banners There are three main types of roller banners: Standard, premium and double-sided. Standard - In a standard roller, one side is printed and the reverse is grey;... Continue Reading →

Using Custom Stickers for Your Business: How to Start

Custom stickers have become popular because companies can use them in various ways, such as placing them on items their fans love or labelling them on your products along with helpful information about your business. Your personalised stickers will communicate your brand's message and objectives to your customers, regardless of how you design them. Let’s take a look at how you can use your stickers for marketing, branding, and promoting businesses. Allowing Customers to Support Your Brand Branding involves creating... Continue Reading →

How to Sell Successful Print Ads in the Digital Age

Welcome to the internet, where you can Google almost anything in your mind. Whether for work, communication, shopping, or entertainment, having a device with stable internet access has become essential in staying updated with the latest trends. However, print ads still remain popular because more than half of customers trust them. So, how can you successfully sell print ads in a world of saturated online content? Here are seven ways to do it: 1. Know Your Target Audience Before preparing... Continue Reading →

Why Custom Labels Are Helpful for Your Product Sales

Companies often look for alternatives to make their brand stand out. After all, the competition in the market is tough, and every company wants to be the top dog. One way to do this is by using custom labels to market your products.   Custom labels are a fantastic way to distinguish your company from your competitors. Using personalised labels will enable you to give your products a distinctive flair that will set them apart from the market. There are many... Continue Reading →

5 Benefits of Using Posters for Marketing and Advertising

Marketing and advertising have come a long way. In the digital age, all it takes is a few clicks to promote a product or service online. However, not long ago, posters have been one of the primary ways businesses generate awareness and visibility among their target audience. But despite the emergence of digital marketing and advertising, why is using posters still a beneficial move for companies? Here are some ideas. 1. Affordable Approach When it comes to marketing and advertising,... Continue Reading →

Roller Banners as Your Efficient Tool for Marketing

Roller banners are a great way to get your message across. They are easy to set up and take down and can be used over and over again. They are also a great way to attract attention to your booth at a trade show or event. Basically, they are large, printed banners that can be easily rolled up and transported from one location to another. They are easy to set up and do not require any special skills or training... Continue Reading →

5 Questions to Ask for High Quality Brochure Printing

Are you looking for high-quality marketing materials? A well-designed brochure is an excellent place to start. With brochures, you can show off your premium products and services and the kind of company you are. If your brochure has some errors, it can reflect poorly on your brand. So, to ensure you do your brochures right, you need to find the right printers to partner with. Here are some questions you should ask to find the right place to get your... Continue Reading →

What You Should Know about Label and Sticker Printing

Even with customisation available, printing labels for business purposes need more than just your imagination and printing money. First, several practical and even legal considerations must be made. For your next order of label sticker printing, we've put up a list of things to look out for. Use these design suggestions to steer clear of errors and problems. Look into Labelling Regulations If you're selling food or drinks, this is very crucial. Labels for your products must adhere to the... Continue Reading →

8 Places You Can Use for Product Brochure Distribution

Though the world is moving digitally, traditional marketing methods are still here to stay. For instance, printed product brochures are still valued and can catch your target market's attention. If you want to take advantage of people's connection with tangible advertising, here are some ways to distribute your product brochures effectively. 1. Shopping Malls Places like malls are usually filled with people. Many people will see your marketing materials if you set up a stand or a table and hand... Continue Reading →

Making Use of Print Marketing to Promote ECommerce Sites

Unlike in the past, when printed media was the standard for business marketing and advertising, the digital world has brought about improvements in marketing tactics. Printing solutions for marketing are rarely used by organisations nowadays as they may question their relevance in the digital age. Although they may also be relevant in digital marketing for eCommerce sites, artistic designers continue to play a significant part in print design requirements that are crucial in print marketing.  Companies typically employ digital marketing... Continue Reading →

6 Colours and the Emotions They Evoke from Your Posters

Colour psychology is a branch of psychology that studies the effect of colour on human behaviour. And, unsurprisingly enough, one of the most important applications of colour psychology is in marketing and advertising. Colour can be used to influence consumers' emotions and perceptions of a product, and this can impact their purchasing decisions. For example, red is often used to stimulate appetite, so it is often used in food advertising. Blue is often used to promote calm and relaxation, so... Continue Reading →

5 Advantages of Roller Banner Stand for Your Business Events

There are trade fairs and events all over the UK every year. Whether you're a big or small business, new to exhibiting, or a seasoned pro, specific display solutions are ideal for any event.  Roller banner stands are incredibly cost-effective for promoting your product or service, so it's time to consider using them. See how effectively using roller banner stands will give you time to improve your graphics and ensure your message is communicated effectively.  Before attending an event, consider... Continue Reading →

4 Tips to Help You Create Your Own Magazine Today

Creating your own magazine can be a lot of fun, but the process can be daunting, especially if it’s your first time. Don’t worry; this guide will help you get started designing your own magazines.  1. Consider Using a Template Because of the nature of magazines, they are not easy to design. You need to find a good way to format your words and images in a way that looks great on paper. This is why most magazines use a... Continue Reading →

How Stickers Can Greatly Improve Your Product Packaging

It is common knowledge that product packaging is one of the most significant aspects of product sales. But did you know how many individuals are affected by the look of a product? According to a 2018 survey, 7 out of 10 customers make purchasing decisions based on product packaging. This implies that while the quality and benefits of your product are essential, the aesthetics of your packaging are just as crucial at this stage in the consumer journey. If done... Continue Reading →

5 Things to Double-Check Before Printing a Brochure

Printed brochures can be a great marketing tool for your business, but there are a few things to remember when creating them. Of course, the design process is important, but other factors are also to consider. This article covers five things that many people forget about when printing brochures. 1. The Cover Page Your cover page is the most critical page of your brochure. Make sure it's engaging and will make your customer want to read more. The cover page... Continue Reading →

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