An effective product label is an essential tool for keeping your brand in front of your customers. A label offers an excellent opportunity to showcase your brand’s art and personality. It is also a unique marketing tool that can help you differentiate yourself from your competition.
Designing your labels can be time-consuming without the right tools. That’s why we offer a variety of label design templates and graphic design services. You can find graphic design templates here or contact us for design services.
Today, we will explore a short guide on designing and printing your product labels. Here’s what you need to know:
Know and Understand Your Product
One of the first steps of designing your labels is understanding and identifying your product. You will need to know what type of label you need, the shape, and where you want to place your label. You will also need to understand the components of your product.
Do you have a liquid product or a pasty product? If you have a paste product, do you have to have an “ingredient statement” on the label? Are you going to have an image of your product on the label? What other information do you need to tell your customers?
Once you have the answers, you can move on to the next steps in the design process.
Take Advantage of Free Resources
When designing and printing your product labels, you can take advantage of free design resources. Many websites offer graphic design templates, logo templates and various other resources. Websites like Logomaker and LogoMaker are great resources for creating logos and labels. You can even find graphics templates on Pinterest.
Once you have identified the best graphic design or logo, you can format and incorporate it into your label design. Some of these sites also have free label design templates that you can use for your product labels.
Use a Font That Speaks “Brand”
The next step in designing your labels is selecting the correct font. The font you use can help you convey your brand’s personality and save you time. When you choose a font, make sure that it matches the style and personality of your brand.
In the graphic design industry, fonts are often referred to as typefaces. In a few words, fonts are the letters used to create words and sentences. Fonts also help define your brand and what message you want to convey.
Don’t Overthink it
Designing your product labels can seem overwhelming. For this reason, it is essential to remember that you don’t have to create an amazing brand right off of the bat. Your first design might not be your best design.
As you gain experience, you will learn more about the product label process. You will also know which features work best for your brand. As you design your product labels, you may want to take your time by using a pre-designed template.
Set a Budget and Find a Printer
Once you have a design that you like, it is time to share it with your manufacturer. The manufacturer will take your design and use it as a guide to creating your product labels. To make sure that your labels are printed correctly, make sure that you work with a printer with the experience and knowledge to make sure that your labels are printed correctly.
For example, you might be looking for a manufacturer that has experience printing speciality food labels. Your printer should be familiar with the different food label regulations and standards. Additionally, you will want to ensure that your printer can meet your needs and provide fast service.
The Bottom Line
Designing and printing your product labels may seem like a challenging task. However, you don’t have to go it alone. With the correct information, you can create beautifully unique and on-brand labels. You can also save time and money on the design process.
There are many things to consider when designing and printing your product labels. Once you have the right resources, you can start your design. Contact us today to learn more about our label design services to make your label design process easier and more efficient.
If you are looking for high quality and efficient printing services, we can help you. Here at Printpal, we offer reliable printing services in London. We can guarantee high-quality printing solutions that fulfil all types of printing needs. Contact us today to learn more and get started!