Creating custom booklets can be a great way for businesses of any size to deliver important information to their customers, employees and clients. You can choose the booklet’s purpose through custom printing, such as an employee handbook, product overview, marketing materials or something to hand out at a trade show. You can get the most out of your investment by customising the booklet to fit your company’s needs.
Here are six tips to help you get started:
1. Prepare Your Art Files with Bleeds
Your booklet printing design may be a bit off without proper preparation. Failing to add bleeds to your art files could lead to a distracting white border around your images and colour blocks. To ensure a consistent look to the edge of the page, extend your artwork and colour blocks a minimum of 1/8th of an inch beyond the trim.
2. Keep It Clean-Cut
Avoid making your content overly complicated or confusing. Stick to a simple design that is easy to read and comprehend. Use a limited number of fonts and colours, and keep your layout clean and uncluttered. Focus on delivering your message clearly and engagingly.
3. Select the Right Colour Mode
It’s important to ensure that your digital file’s colour mode is set to CMYK. RGB colour mode may be the default, but it won’t provide the same quality of colour when the file is printed. We recommend converting your file to CMYK before printing to get the best results.
4. Check the Resolution
Concerning your file resolution, 300 dpi or higher is best to have a clear, crisp image when printed. The result may be a blurry or distorted picture if a lower resolution is used.
5. Choose Standard Page Sizes
Selecting a standard booklet size is a cost-effective way to print since it reduces the amount of material that goes to waste. The two most popular print dimensions are 8.5″ x 11″ and 5.5″ x 8.5″ since they offer the most cost-effective solution for many booklet projects.
6. Choose the Right Paper
Choosing the right paper for a printing project can be challenging. Cover papers are thicker and more durable than text papers and have a greater impact when used outside a booklet. Gloss papers have a high-shine finish, while matte papers provide a diffused sheen that can improve the contrast of photographs. Text papers are thinner, more flexible, and suitable for the inner pages of books and magazines. With the right paper choice, one can create a lasting impression.
Conclusion
Custom booklet printing is an excellent way to promote your business or product. It can make your message stand out from the competition and can be used to reach a wide variety of audiences. With the ability to customise the look and feel of your booklet, you can create a unique and eye-catching product that will capture your target audience’s attention. The cost of custom booklet printing is typically very reasonable, and the results can be impressive. With the right custom booklet printing company, you can get a high-quality product to help you reach your marketing goals.
PrintPal London offers high-quality, reliable printing solutions in London, ready to fulfil all types of printing needs. Our product gallery has examples of a variety of brochures that have been created, which you can use as a guide for making your own. If you’re looking for custom booklet printing services in London, we can help. Get in touch with us now!
