Whether it may be in the form of a product catalogue, company brochure, or magazine, a booklet is the perfect marketing material for when a flyer’s space becomes too limited. A booklet allows you get your point across better with professional quality and captivating hand-outs while also being able to provide more details than you can in a folded leaflet or flyer.
The process of creating a booklet
Putting a booklet, book, or notebook together is a painstaking process that takes unparalleled attention to detail and dedication to the craft to carry out properly. Although it might seem like there isn’t much to printing a booklet, in particular, there’s a whole lot more to it than printing and putting it all together.
From high-quality printing processes to zero-precision cutting, there are various vital factors that go into creating an outstanding and incomparable booklet at the end of the entire production process. Certain factors, such as paper stock and print colour quality, are essential to attaining quality booklets. Even so, there’s one particular factor that plays one of the biggest roles in determining quality: booklet binding.
How does binding make a significant difference?
The quality of booklet binding can make a difference between having your booklet build your brand’s quality image or having everyone think your services are as shoddy as the material you gave them. Getting the highest-quality binding, however, entails having to know what you’ll be working with and what you can expect from each option.
Booklet binding has three main methods that are extensively used in printing presses all over the world, namely: saddle-stitched binding (which is also known as stapled documents binding), perfect bound binding, wiro or wire bound binding (which is also known as spiral binding).
1. Saddle-stitched binding (stapled documents binding)
Saddle-stitched binding is regarded as one of the most economical options on the market. It is a binding method that is commonly used for booklets that range anywhere from eight to 48 pages. Essentially, the saddle-stitch binding method involves folding the spreads, creasing them, and stitching (or stapling) all the grouped pages along the fold. The saddle-stitched binding method is typically used for common types of booklets, such as reports, brochures, and magazines.
2. Perfect binding
Often used for hard-bound or paperback books, catalogues, and thicker magazines, perfect binding is an essential method for providing prime user experiences with every turn of a page. Perfect binding is best for books and booklets up to 70 pages because of the intricacy of the method’s entire process.
The process of using perfect binding involves the use of a high-strength PUR adhesive that wraps around from the cover to the rear edge of every squared-off page. It is worth noting that the adhesive that is used during the perfect binding process is exceptionally strong and seamless, giving it the “perfect” look.
3.Wiro or wire binding (spiral binding)
The wiro or wire binding method is ideal for any type of requirement that has to be laid perfectly flat, such as development plans, presentation documents, reference books, and layouts. Every type of wire or wiro bound document attains the ability to lie completely flat when opened through the use of hole punching on the back end of documents up to 360 printed pages. The way that wiro or wire bound documents are constructed allows pages to move in a 360-degree pattern without any blockages or risks of tearing.
Choosing the best type of binding for your business’s booklet depends on the type of material you need, how many pages it’s going to have, and other important booklet-related factors. Knowing the types of booklet binding options will make it much easier to produce high-quality materials.
If you’re looking to print your booklet with the right type of binding, get in touch Print Pal London, a booklet printing service in London to see how we can help!